DaySpring Villa Domestic Violence Shelter
Objective: Lift a not-for-profit organization out of relative obscurity and give it the visibility it deserves.
Overview: DaySpring Villa is one of only two certified domestic violence shelters in Tulsa and the only certified, faith-based domestic violence shelter in the State of Oklahoma. Unlike conventional shelters, DaySpring Villa receives no government or United Way funding.
DaySpring Villa selected Comm-Arts to develop strategic marketing communications and public relations to dramatically increase its visibility, expand its donor base, and communicate its services to women impacted by domestic violence. The result has been nothing short of astonishing. DaySpring Villa is now regularly consulted by the media on the topic of domestic violence and its local impact; the organization has attracted the attention of a national celebrity; and our ongoing efforts via direct mail, quarterly newsletters and annual reports have helped achieve every fundraising and marketing goal.